Freshwater Fishing Soft Baits

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Home » Fishing Gear » Fishing Tackle and Lures » Freshwater Fishing Lures » Freshwater Fishing Soft Baits

	Product ID: MS_BFBP-54 Paul Brown's Fat Boy Pro 3.5in 7/8oz All Model: Bpf-54	Details
	B&L PAUL BROWN FAT BOY PRO The legendary lure of coastal fishing has a NEW look! Paul Brown’s Fat Boy is now available in a NEW Pro Series. Fat Boy Pro is perfectly balanced, creating a very natural presentation in the shallows. This lure features a large flat-sided scaled prism insert for added flash, premium black nickel hooks and low-frequency rattle. Whether you are a recreational or tournament angler…tie on a Fat Boy Pro and make memories!
		Out of Stock

	Product ID: MS_BFBP-55 Paul Brown's Fat Boy Pro 3.5in 7/8oz Model: Bpf-55	Details
	B&L PAUL BROWN FAT BOY PRO The legendary lure of coastal fishing has a NEW look! Paul Brown’s Fat Boy is now available in a NEW Pro Series. Fat Boy Pro is perfectly balanced, creating a very natural presentation in the shallows. This lure features a large flat-sided scaled prism insert for added flash, premium black nickel hooks and low-frequency rattle. Whether you are a recreational or tournament angler…tie on a Fat Boy Pro and make memories!
		Out of Stock

	Product ID: MS_BFBP-91 Paul Brown's Fat Boy Pro 3.5in 7/8oz Model: Bpf-91	Details
	B&L PAUL BROWN FAT BOY PRO The legendary lure of coastal fishing has a NEW look! Paul Brown’s Fat Boy is now available in a NEW Pro Series. Fat Boy Pro is perfectly balanced, creating a very natural presentation in the shallows. This lure features a large flat-sided scaled prism insert for added flash, premium black nickel hooks and low-frequency rattle. Whether you are a recreational or tournament angler…tie on a Fat Boy Pro and make memories!
		Out of Stock

	Product ID: MS_BFBP-98 Paul Brown's Fat Boy Pro 3.5in 7/8oz Model: Bpf-98	Details
	B&L PAUL BROWN FAT BOY PRO The legendary lure of coastal fishing has a NEW look! Paul Brown’s Fat Boy is now available in a NEW Pro Series. Fat Boy Pro is perfectly balanced, creating a very natural presentation in the shallows. This lure features a large flat-sided scaled prism insert for added flash, premium black nickel hooks and low-frequency rattle. Whether you are a recreational or tournament angler…tie on a Fat Boy Pro and make memories!
		Out of Stock

	Product ID: MS_BX89668 Fish Attractant 8oz Clear Gel Model: X89668	Details
	BaitFuel Gel is designed to keep fish biting cast after cast. Engineered by a pair of scientists with more than 30 years of experience leading a Fisheries Research Biology lab, Baitfuel is a combination of natural compounds found in the prey of most predatory fish to convince the bass in your lake that they are munching on “real food.” It relies on a water-based formula that instantly dissolves in water and more easily mimics natural forage. BaitFuel Gel is the next generation of scent techn
		Out of Stock

	Product ID: MS_BSJA56002 Bass Assassin Long Shank Jig Head 1/8Oz 4Pk 5/0 Red Md#: SJA56002	Details
	Feature Mustad Needlepoint Wide Gap Hooks. Lifelike Headgives The Illusion Of a Bait Fish. Used For Saltwater Or Freshwater.
		Out of Stock

	Product ID: MS_BSJA56005 Bass Assassin Long Shank Jig Head 1/8Oz 4Pk 5/0 Chartreuse Md#: SJA56005	Details
	Feature Mustad Needlepoint Wide Gap Hooks. Lifelike Headgives The Illusion Of a Bait Fish. Used For Saltwater Or Freshwater.
		Out of Stock

	Product ID: MS_BSJA57002 Bass Assassin Long Shank Jig Head 1/4Oz 4Pk 5/0 Red Md#: SJA57002	Details
	Feature Mustad Needlepoint Wide Gap Hooks. Lifelike Headgives The Illusion Of a Bait Fish. Used For Saltwater Or Freshwater.
		Out of Stock

	Product ID: MS_BSJA57005 Bass Assassin Long Shank Jig Head 1/4Oz 4Pk 5/0 Chartreuse Md#: SJA57005	Details
	Feature Mustad Needlepoint Wide Gap Hooks. Lifelike Headgives The Illusion Of a Bait Fish. Used For Saltwater Or Freshwater.
		Out of Stock

	Product ID: MS_BSSA25215 Assassin Sea Shad 4in 8bg Model: Ssa25215	Details
	The Bass Assassin Sea Shad is a four-inch lure that features a solid body with a paddle tail that gives it great action as you move it through the water. Cast it, jig it and even slow-troll it.
		Out of Stock

	Product ID: MS_BSSA25257 Assassin Sea Shad 4in 8bg Bloody/white Model: Ssa25257	Details
	The Bass Assassin Sea Shad is a four-inch lure that features a solid body with a paddle tail that gives it great action as you move it through the water. Cast it, jig it and even slow-troll it.
		Out of Stock

	Product ID: MS_BSSA25281 Assassin Sea Shad 4in 8bg Salty Chicken Model: Ssa25281	Details
	The Bass Assassin Sea Shad is a four-inch lure that features a solid body with a paddle tail that gives it great action as you move it through the water. Cast it, jig it and even slow-troll it.
		Out of Stock

	Product ID: MS_BSSA25282 Assassin Sea Shad 4in 8bg Purple Chicken Model: Ssa25282	Details
	The Bass Assassin Sea Shad is a four-inch lure that features a solid body with a paddle tail that gives it great action as you move it through the water. Cast it, jig it and even slow-troll it.
		Out of Stock

	Product ID: MS_BSWA29108 Assassin S/w Shad 5in 8bg White Model: Swa29108	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29215 Assassin S/w Shad 5in 8bg Model: Swa29212	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29249 Assassin S/w Shad 5in 8bg Glow/fire Tail Model: Swa29249	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29250 Assassin S/w Shad 5in 8bg Glow/chart Tail Model: Swa29250	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29255 Assassin S/w Shad 5in 8bg Plum/chart Tail Model: Swa29255	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29265 Assassin S/w Shad 5in 8bg Slammin Chicken Model: Swa29265	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29273 Assassin S/w Shad 5in 8bg Magic Grass Model: Swa29273	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29274 Assassin S/w Shad 5in 8bg Fried Chicken Model: Swa29274	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29275 Assassin S/w Shad 5in 8bg Butt Naked Model: Swa29275	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29317 Assassin S/w Shad 5in 8bg Bone Diamond Model: Swa29317	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29391 Assassin S/w Shad 5in 8bg Chart Woodpecker Model: Swa29391	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29420 Assassin S/w Shad 5in 8bg Plum Model: Swa29420	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BSWA29595 Assassin S/w Shad 5in 8bg Laguna Shrimp Model: Swa29595	Details
	The Shad Assassin has proven to be as deadly in saltwater as it is in freshwater. The Saltwater Shad Assassin has become one of the most popular lures for gamefish; redfish and trout absolutely love this bait…and the best kept secret on the Gulf Coast of Florida is the Saltwater Shad for catching Snook! Tarpon, flounder, dolphin, stripers- you name it, the Saltwater Shad Assassin is one of the most productive lures on the market today.
		Out of Stock

	Product ID: MS_BTO59115 Bass Assassin Tapout 6In 20bg Natural Md#: To59115	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59237 Bass Assassin Tapout 6In 20bg Junebug/Blue Tail Md#: To59237	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59360 Bass Assassin Tapout 6In 20bg Junebug/Red Glitter Md#: To59360	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59410 Bass Assassin Tapout 6In 20bg Watermelon/Red Glitter Md#: To59410	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59412 Bass Assassin Tapout 6In 20bg Watermelon Seed Md#: To59412	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59415 Bass Assassin Tapout 6In 20bg Junebug Md#: To59415	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59432 Bass Assassin Tapout 6In 20bg Green Pumpkin/Blue Glitter Md#: To59432	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59451 Bass Assassin Tapout 6In 20bg Redbug Md#: To59451	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59464 Bass Assassin Tapout 6In 20bg Waterboy Md#: To59464	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59466 Bass Assassin Tapout 6In 20bg Houdini Md#: To59466	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59469 Bass Assassin Tapout 6In 20bg Root-N-Nanner Md#: To59469	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59470 Bass Assassin Tapout 6In 20bg Candy Bug Md#: To59470	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BTO59477 Bass Assassin Tapout 6In 20bg Blue Shadow Glitter Md#: To59477	Details
	Enhanced With Bang Fish Attractant, The Bass Assassin Tapout Worms Deliver The proven floatIng Worm Action That Bass Can�T Resist - Now With The added Benefit Of Natural Scent That draws Fish In And makes Them Hold On Longer.
		Out of Stock

	Product ID: MS_BVSA60433 Bass Assassin Vapor Shad 5In 10bg Violet Moon Md#: VSA60433	Details
	The 5" Vapor Shads Have Our Combo Bang Scent And Liquid Salt Infused In Them, Also With a Slit In The Belly
		Out of Stock

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